Tales from the Trade

8 sensible gifts of Cards Against Humanity

by Shari Spiro

December 24, 2015, 6:33 pm

Well its been an interesting year – and of course -the last half has been spent planning the 8 sensible gifts of Hanukkah printing with Cards Against Humanity. This year I learned how hard it is to actually get Chinese people to take vacations and then write about them – LOL as we did with the Chinese factory workers paid time off. It was a difficult concept to get across to the plant – that the client wanted to PAY them for NOT working! Imagine that!! No one seems to want to pay anyone for not working – at least in my experience. Also I learned that you really CAN package socks flat enough to mail in a regular envelope – as long as they are TUBE socks – because TUBE socks have no pain in the butt heel to get in the way of your nice flat lying sock combo on a backer card 🙂 Small challenge but still a challenge nevertheless! Then I learned that after three days in a row of socks – adoring fans turn into rabid haters. Then on the fourth day – when they finally get something NOT a sock – they turn back to adoring fans again – which teaches us about the “what have you done for me lately” nature of people in general.

You know – I love to write – and blog about the things I do – but sometimes I am SO BUSY I simply cannot do it – and I find – when I do take the time – it often leads to philosophical ruminations. Must be that philosophy class I took.

Things That I Learned

Also – I learned that you CAN get a package to fit 15 cards to lay flat in an envelope too – as long as you make a plastic piece with three separate sections in it – I actually love that and now want people to pitch me 15 card games – so all you game designers out there start working.

I also learned that people get SUPER upset over dumb things – for example the Picasso- it is only a print of one of 50 – not like it is the original OIL PAINTING of a Picasso. Jeez. But the name stirs up all kinds of feelings – and I love watching people get all cranky – just like I love watching them say that the Chinese workers are all fakes. It is entertaining. Its just SO HARD not to respond on Reddit!

Anyway – there are still a few more things to come that are surprises – but I just wanted to say DONT CUT UP THE PICASSO!!!

Haha Happy Holidays Everyone!!

Shari Spiro founded Ad Magic in 1998, turning it into one of the largest independent tabletop game printers in the U.S. She has worked with renowned clients like Cards Against Humanity, Exploding Kittens, and household names such as HBO, Delta Airlines, National Geographic, and McDonald’s.

Shari’s expertise spans manufacturing, logistics, marketing, and long-range planning, making her a driving force behind Ad Magic’s success. Under Shari’s leadership, Ad Magic has become a trusted partner for global brands and independent creators.

Beyond work, she’s a musician and an award-winning entrepreneur—in 2016, she was recognized as Ernst & Young’s Entrepreneur of the Year.